Strategy Lead
- 509851
- Sydney, NSW, Australia
- Full-Time (Permanent)
In Velocity, we turn loyalty into something people genuinely love. We’re obsessed with creating rewarding, meaningful experiences that spark joy — whether it’s a faster earn, a smarter redemption or a partnership that opens up a world of possibilities. We stay close to our members, listen deeply and design with their needs at the centre, always choosing simplicity, value and delight.
We blend data smarts with Virgin heart, using insights to make bold, clever decisions that drive both member loyalty and commercial impact. We move fast, collaborate widely and own our outcomes — working across the airline and with partners to build a program that feels unmistakably Virgin: vibrant, human and full of Flair.
If you’re energised by shaping experiences that matter, building loyalty that lasts and helping take Australia’s favourite loyalty program to new heights, Velocity is where your work will really take off.
What you’ll be doing
As a Strategy Lead within our Velocity Strategy team, you’ll play a key role in shaping the future of our loyalty program and broader customer strategy.
Reporting to the Head of Velocity Strategy & Transformation, you’ll lead high-impact strategic projects with a loyalty and customer focus, supporting senior leaders with decision making, commercial insights and strategic direction.
In this role, you will:
- Lead strategic projects across loyalty, customer and commercial initiatives, from problem definition through to execution
- Conduct financial analysis and modelling to evaluate opportunities, including loyalty program economics and new product initiatives
- Develop business cases and quantify the “size of prize” for new partnerships, propositions and investments
- Analyse complex data sets to identify trends, risks and opportunities, translating insights into clear recommendations
- Prepare Executive and Board-level materials, including CEO-ready presentations that clearly communicate strategy, performance and key decisions
- Work closely with senior stakeholders to shape narratives, align on priorities and influence outcomes
- Conduct competitor analysis and benchmarking to inform strategic direction and identify market opportunities
This is a highly visible role that sits at the centre of strategic decision-making, offering the opportunity to influence both customer experience and commercial outcomes at scale.
You’ll be great in this role if you have…
- 3-4+ years’ experience in a Strategy focused management consulting team (Top Tier, Big 4 etc.)
- Strong commercial acumen, with the ability to analyse complex data and diagnose business issues
- Proven experience in financial modelling and building robust business cases
- Ability to translate insights into clear, compelling recommendations for senior stakeholders
- Strong written and verbal communication skills, including experience preparing executive or board-level presentations
- Experience working in cross-functional teams and influencing stakeholders across a business
- A proactive, collaborative approach with a focus on continuous improvement
- Experience within loyalty programs, aviation, or customer-led industries is advantageous but not essential
What you’ll get from us
We’re committed to looking after you, with some of the best benefits and conditions in the industry – including (but not limited to):
- Heavily discounted air travel for you and your loved ones (including $1000 worth of travel credits per year)
- Flexible working arrangements (including work hours and work from home)
- Discounts on travel insurance, car hire, accommodation and experiences worldwide
- Discounted Virgin Australia Lounge membership
- Hospitality, retail, technology, beauty services and wellness discounts
- Access to the ‘Virgin Family’ platform, connecting you with staff-only special offers with Virgin brands around the world
- Wellness support, including the betterme digital wellbeing platform
- A comprehensive Employee Assistance Program, which offers confidential coaching and support from qualified professionals for all aspects of life – physical, mental, social and financial
- Dress for Your Day – enjoy the freedom to wear whatever is appropriate for the type of work you do and the day you have ahead of you
When everyone is included, everyone wins
We’re all individuals. And we love that. That’s why we encourage applications from Indigenous Australians, people with disability, those from diverse cultural backgrounds, our friends in the LGBTQIA+ community, and anyone else who wants to join our family.
Ready to apply?
We’re ready to hear from you. Apply now.